Product Description
The essential equations used in the graphic communications industry to calculate the fundamental principles of paper, print, type, and prepress are now collected in one comprehensive guide. Includes CD-ROM containing the computer program which facilitates the calculation of the theories included in the book…. More >>
» Read more: Handbook of Graphic Arts Equations
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Early in this century, Futurist and Dada artists developed brilliantly innovative uses of typography that blurred the boundaries between visual art and literature. In The Visible Word, Johanna Drucker shows how later art criticism has distorted our understanding of such works. She argues that Futurist, Dadaist, and Cubist artists emphasized materiality as the heart of their experimental approach to both visual and poetic forms of representation; by mid-century, howe… More >>
» Read more: The Visible Word: Experimental Typography and Modern Art, 1909-1923
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Enhance your website design by knowing exactly which fonts to use to achieve optimum legibility and clarity. Featuring numerous examples of screen-based type usage, this vibrant guide describes how attributes are modified in relationship to type, size, type designs, color, and contrast. Bonus: Various typeface classifications are examined and compared for effectiveness on the screen, such as serifs, san serifs, and computer typefaces.
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» Read more: Type for the Internet & Other Digital Media