- ISBN13: 9781581156539
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
» Read more: Building Design Strategy: Using Design to Achieve Key Business Objectives
» Read more: Building Design Strategy: Using Design to Achieve Key Business Objectives
Product Description
A concise introduction to the time-honored fundamentals of typography and the digital revolution. Some things never change: the anatomy of type, type classification, the principles of layout and legibility of the printed page. Other aspects of typography have been revolutionized by the computer and the rise of desktop publishing. This handy guide provides a rundown of the history of type, traditional usage, and the changes wrought by the widespread practice of types… More >>
If you like computer design and you think you have what it takes to persuade and influence consumers, maybe it’s time to look into advertising design schools. The field of advertising has been evolving for hundreds of years (especially in the last century) to become the precise science that it is today. Training in advertising design can help you get up to speed on the latest methods of introducing buyers to new and established products, and getting them to make that all-important purchase.
Advertising design courses offer the basics of marketing and sales, public relations, advertising, and good graphic design. Students will learn skills of Computer Aided Design (CAD) and become familiar with related software, such as InDesign, Corel Draw, PhotoShop, QuarkXpress, and many others. Most graphic design training today will also introduce students to the world of e-commerce, with courses in website design and development, and e-business. Students can obtain Associate, Bachelor, and Master degrees in Computer Arts and New Media, Digital Arts and Communications, Interactive Media Design, Digital Media Production, Visual Effects and Motion Graphics, and many others.
» Read more: Advertising Design Schools