Festive Graphics: The Art and Design of Self Promotion

Product Description
The nightmare brief for design consultancies around the world is ? what shall we do for Christmas this year? Festive is a collection of the coolest yule solutions. Every year, designers are faced with the need to reinvent ways to charm their clients and thank them for their business while convincing them that they are the best creative resource available. From specially commissioned bottles of vodka to pressed aluminium, from live Christmas trees to completely il… More >>

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Type Style Finder: The Busy Designer’s Guide to Type

Product Description
Choosing the wrong typeface or type style can destroy the effectiveness of a design, and finding the perfect typeface is not as easy as it sounds. There are hundreds of options and after a day in front of the computer screen, it’s hard to be convinced that any one of them is the right choice. Type Style Finder is the answer for many weary designers.This rich volume is the easy to navigate, sourcebook for choosing type and color. Divided into four sections-aspect, mo… More >>

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Graphic Artists Guild Handbook : Pricing & Ethical Guidelines

Product Description
First published in 1973, the Graphic Artists Guild Handbook has become the essential source for fair prices and practice. Assembled by the national organization for graphic artists, this 10th edition contains the latest information on business, pricing and ethical standards for nearly every discipline in the visual communications industry, from advertising to publishing to corporate markets…. More >>

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