Typography Is For Cool Kids

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The final project for the Typography for Print and Web class at La Salle University, this book is one student’s ideas on how typography works in the eyes of the cool kid. Setting type as mood, logos, as well as style ideas and a list of his top five fonts, I explain what I think and feel about typography…. More >>

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Understanding Graphic Communication : Selected Readings

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Taking a philosophical approach to the industry, this unique book looks at the history of printing and its key figures and contributions and provides new ways of looking at graphic communication. How do people involved in graphic communication think? What motivates them? How does the technology of the field evolve? Harvey R. Levenson explores these questions and looks at graphic communication’s role in the evolution of humanity and in shaping communication ne… More >>

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Type for the Internet & Other Digital Media

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Enhance your website design by knowing exactly which fonts to use to achieve optimum legibility and clarity. Featuring numerous examples of screen-based type usage, this vibrant guide describes how attributes are modified in relationship to type, size, type designs, color, and contrast. Bonus: Various typeface classifications are examined and compared for effectiveness on the screen, such as serifs, san serifs, and computer typefaces.
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