Product Description
This important approach to signs provides a completely illustrated behind-the-scenes process of over thirty interesting assignments. Included are projects in the areas of Wayfinding, Placemaking and Interpretive Design. Each project is shown from sketch concept to final installation and includes a detailed design analysis…. More >>
» Read more: Environmental Graphics: Projects & Process
Product Description
Early in this century, Futurist and Dada artists developed brilliantly innovative uses of typography that blurred the boundaries between visual art and literature. In The Visible Word, Johanna Drucker shows how later art criticism has distorted our understanding of such works. She argues that Futurist, Dadaist, and Cubist artists emphasized materiality as the heart of their experimental approach to both visual and poetic forms of representation; by mid-century, howe… More >>
» Read more: The Visible Word: Experimental Typography and Modern Art, 1909-1923
Product Description
Typography – that is, typography the reader can comprehend and understand – is based on certain fundamental principles. As long as letters, words, and sentences are used to transmit information, these same principles will remain valid – even in electronic media. Part one of this publication discusses the typographic elements; the microaesthetic qualities of letters, numbers, and punctuation marks, lines, and geometric elements and their diverse applications. Part tw… More >>
» Read more: Typography: Macro and Microaesthetics