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This International Standard establishes a methodology for reflection and transmission spectral measurement and calorimetric parameter computation for graphic arts images. Graphic arts includes, but is not limited to, the preparation of material for, and volume production by, production printing processes which include offset lithography, letterpress, flexography, gravure and screen printing.This International Standard does not apply to three-filter (tristimulus) cal… More >>
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This volume reflects the developments in the rapidly-changing field of typography for computer interface design. Presented as a series of integrated case studies and interviews, the book covers: the skills needed for quality website design; the impact of computers upon publishing and coroprate design; the use of computers within the educational field; the progress of child-orientated typefaces; and issues in screen layout when designing educational and training soft… More >>
» Read more: Computers and Typography
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Taking a philosophical approach to the industry, this unique book looks at the history of printing and its key figures and contributions and provides new ways of looking at graphic communication. How do people involved in graphic communication think? What motivates them? How does the technology of the field evolve? Harvey R. Levenson explores these questions and looks at graphic communication’s role in the evolution of humanity and in shaping communication ne… More >>
» Read more: Understanding Graphic Communication : Selected Readings