Product Description
Every designer, graphic artist, and sign maker has the potential to design and sell effective logos. In this book, designer Dan Antonelli spells out his straightforward approach to creating and marketing effective, appealing logos–and shows over 120 full-color examples of his exciting logo designs. This is your chance to discover that designing logos is more practical–and more profitable–than you think…. More >>
» Read more: Logo Design for Small Business
Product Description
Typography – that is, typography the reader can comprehend and understand – is based on certain fundamental principles. As long as letters, words, and sentences are used to transmit information, these same principles will remain valid – even in electronic media. Part one of this publication discusses the typographic elements; the microaesthetic qualities of letters, numbers, and punctuation marks, lines, and geometric elements and their diverse applications. Part tw… More >>
» Read more: Typography: Macro and Microaesthetics
Product Description
Rockport’s “Web Site Graphics” series – focusing on separate but critical elements of online graphic design – is now available in one complete volume. This text looks at how designers use colour, type and navigation to create compelling sites. “Web Design Basics” covers all the essentials of site design, from tricks and techniques for uses of colour that attract attention and improve readability, to typographic techniques that engage the eye. It also includes exampl… More >>