Web Design Basics: Ideas and Inspiration for Working with Type, Color, and Navigation on the Web

Product Description
Rockport’s “Web Site Graphics” series – focusing on separate but critical elements of online graphic design – is now available in one complete volume. This text looks at how designers use colour, type and navigation to create compelling sites. “Web Design Basics” covers all the essentials of site design, from tricks and techniques for uses of colour that attract attention and improve readability, to typographic techniques that engage the eye. It also includes exampl… More >>

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Understanding Digital Color

Product Description
This GATF bestseller is the standard text for digital color theory and practice in the industry. This revised edition covers all aspects of digital color and features new chapters on workflow, file preparation, and output systems…. More >>

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Online Learning Visual Design Principles

Before we discuss what are some of the design principles that you can apply to on-line content, we should define what we mean by “Design”. This is one of those words that are ever-present in every industry that produces something, but it often means something different to every person invoking its meaning.

For this discussion, we are making the argument that to design something is to plan its inception, production and use, and that the application of consistent principles can improve the utility of that thing. In the case of on-line educational content, this means a plan of the purpose, presentation and evaluation of that content using accepted instructional design principles. Yet, we are working in a format that requires the consideration of other applications of design ideas from other fields. The use of media types such as typography, images, and audio are directly constrained by the on-line distribution method in both presentation and technical considerations.

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