Typography: Macro and Microaesthetics

Product Description
Typography – that is, typography the reader can comprehend and understand – is based on certain fundamental principles. As long as letters, words, and sentences are used to transmit information, these same principles will remain valid – even in electronic media. Part one of this publication discusses the typographic elements; the microaesthetic qualities of letters, numbers, and punctuation marks, lines, and geometric elements and their diverse applications. Part tw… More >>

» Read more: Typography: Macro and Microaesthetics

Related posts

Understanding Graphic Communication : Selected Readings

Product Description
Taking a philosophical approach to the industry, this unique book looks at the history of printing and its key figures and contributions and provides new ways of looking at graphic communication. How do people involved in graphic communication think? What motivates them? How does the technology of the field evolve? Harvey R. Levenson explores these questions and looks at graphic communication’s role in the evolution of humanity and in shaping communication ne… More >>

» Read more: Understanding Graphic Communication : Selected Readings

Related posts

Floral Design Schools

Flower arrangement is an art and if backed by creativity, it appeals to all. Floral decorations are used for every occasion. It could be a wedding, party, birthday, of funeral. The art of floral designing is unique since not everyone is equipped to make different flowers look presentable in combinations. The combination of flowers and other decorations needs planning and concentration. The art of arranging flowers is very old and has its roots in the ancient Egyptian period.

The most popular floral designs are referred to as Ikebana, the Oriental style. There are many floral designers who create these designs by combining dried herbs and flowers. Floral designing is an art that also includes the making of wreaths, flower bows and garlands.

» Read more: Floral Design Schools

Related posts