Product Description
This book examines the essential factors of a well designed book – attractive and suitable type, close spacing of words, reader-friendly format – and considers how maximum-quality typography (of books or of any text intended for continuous reading), consonant with traditional standards, can be achieved by users of present-day technology. Word-division, letter-space, punctuation, different styles of footnotes and endnotes, use of symbols and special characters, the n… More >>
Product Description
The essential equations used in the graphic communications industry to calculate the fundamental principles of paper, print, type, and prepress are now collected in one comprehensive guide. Includes CD-ROM containing the computer program which facilitates the calculation of the theories included in the book…. More >>
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Product Description
First published in 1978, Typography: Design and Practice is now established as a landmark introduction to working with text. Although writing at the dawn of computerized typesetting, Lewis’s basic principles and design advice still stand strong. This remastered edition provides both an overview of the history of typeface design and an easy-to-understand grounding in the practice of choosing fonts and laying out of text. Essential reading for graphic designers, typog… More >>
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