- ISBN13: 9780823014132
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- Notes: Brand New from Publisher. No Remainder Mark.
» Read more: Designing with Type: The Essential Guide to Typography
» Read more: Designing with Type: The Essential Guide to Typography
Product Description
Typography – that is, typography the reader can comprehend and understand – is based on certain fundamental principles. As long as letters, words, and sentences are used to transmit information, these same principles will remain valid – even in electronic media. Part one of this publication discusses the typographic elements; the microaesthetic qualities of letters, numbers, and punctuation marks, lines, and geometric elements and their diverse applications. Part tw… More >>
» Read more: Typography: Macro and Microaesthetics
Product Description
German type and book designer Jan Tschichold (1902-1974) revolutionized modern typography through his bold, asymmetrical designs and use of sanserif typography, both inspired by the work of the Bauhaus. He proclaimed his new design philosophy through a series of articles and books, including Die neue Typographie, published in Berlin in 1928. His international renown came largely as a result of his redesign of Penguin’s entire series of paperback novels just af… More >>
» Read more: Jan Tschichold: A Life in Typography