- ISBN13: 9780881792065
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
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The Elements of Typographic Style
Five Hundred Years of Book Design
Product Description
What decisions lie behind the way a book is designed? How are readers of books helped or hindered by the choices that a designer, publisher or printer has made in presenting an author’s text to its intended audience? Are there any lessons we can learn from a study of books produced over the last 500 years? In this study of book design of the past five centuries, Alan Bartram looks at the successes and failures of his predecessors. Some classics of layout and product… More >>
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Online Learning Visual Design Principles
Before we discuss what are some of the design principles that you can apply to on-line content, we should define what we mean by “Design”. This is one of those words that are ever-present in every industry that produces something, but it often means something different to every person invoking its meaning.
For this discussion, we are making the argument that to design something is to plan its inception, production and use, and that the application of consistent principles can improve the utility of that thing. In the case of on-line educational content, this means a plan of the purpose, presentation and evaluation of that content using accepted instructional design principles. Yet, we are working in a format that requires the consideration of other applications of design ideas from other fields. The use of media types such as typography, images, and audio are directly constrained by the on-line distribution method in both presentation and technical considerations.
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