|
|
|
Understanding Graphic Communication : Selected Readings
Product Description
Taking a philosophical approach to the industry, this unique book looks at the history of printing and its key figures and contributions and provides new ways of looking at graphic communication. How do people involved in graphic communication think? What motivates them? How does the technology of the field evolve? Harvey R. Levenson explores these questions and looks at graphic communication’s role in the evolution of humanity and in shaping communication ne… More >>
Understanding Graphic Communication : Selected Readings
Tags: Communication, evolution, graphic, graphic communication, levenson, new ways, philosophical approach, Readings, Selected, UnderstandingRelated posts
The Visible Word: Experimental Typography and Modern Art, 1909-1923
Product Description
Early in this century, Futurist and Dada artists developed brilliantly innovative uses of typography that blurred the boundaries between visual art and literature. In The Visible Word, Johanna Drucker shows how later art criticism has distorted our understanding of such works. She argues that Futurist, Dadaist, and Cubist artists emphasized materiality as the heart of their experimental approach to both visual and poetic forms of representation; by mid-century, howe… More >>
The Visible Word: Experimental Typography and Modern Art, 1909-1923
Tags: 19091923, art criticism, cubist artists, dada artists, dadaist, Experimental, experimental approach, experimental typography, futurist, johanna drucker, Modern, poetic forms, Typography, Visible, visible word, WordRelated posts
Understanding Digital Color
Product Description
This GATF bestseller is the standard text for digital color theory and practice in the industry. This revised edition covers all aspects of digital color and features new chapters on workflow, file preparation, and output systems…. More >>